christine~ (eppylover) wrote,
christine~
eppylover

Selling Out :(

Rare Lennon Recording In Ad
November 14, 2007
SOURCE: courant.com

Yoko Ono sold John Lennon's rare home recording of "Real Love" to JC Penney for a commercial.

The spot began showing Sunday night during ABC's "Brothers & Sisters," before JC Penney could even make the announcement.

The Beatles have had their songs licensed for commercials in the past, but with the rare exception of perhaps "Revolution" years ago, they never have allowed master recordings out. The songs are always re-recorded.



Yoko upsets Lennon fans
SOURCE: Telegraph.co.uk


As the wife of the late self-styled working class hero, John Lennon, Yoko Ono is someone who you might expect to oppose the forces of materialism and capitalism.

So Beatles fans are bemused to hear that Ono has licensed the original John Lennon track, Real Love, for use in a commercial by US chain store, JC Penney.

"Obviously you can't ask Lennon himself if you can use his song, but if you could, I'm 100 per cent sure that his answer would be to tell JC Penney to **** off," fumes Pete Nash, the chairman of the British Beatles Fan Club.

"I'm surprised Yoko has licensed the track for such commercial reasons, but she is the one who runs Lennon's estate, so the exploitation of his own music is entirely up to her."


Yoko Ono did sell John Lennon’s rare home recording of "Real Love" to JCPenney for a commercial.
SOURCE: Roger Friedman, the big Beatles fan at Fox

The spot began airing on Sunday night during ABC’s "Brothers & Sisters" before JCPenney could even make the announcement.

The Beatles have had their songs licensed for commercials in the past, but with the rare exception of perhaps "Revolution" years ago, they never have allowed master recordings out. The songs are always re-recorded.

Ad agency Saatchi and Saatchi handled the deal, I’m told, with Ono directly. The much-disliked widow of Lennon has sold a number of items under her late husband’s name over the years, including glasses, art and an action figure. But using a rare, acoustic home recording — and a beautiful, haunting one at that — as the Christmas song for a department store seems particularly greedy.

Ono, who should be worth hundreds of millions of dollars, prides herself on being a "citizen of the world" who advocates peace. For years she’s promoted her own charity, The Spirit Foundation. But a check of the Spirit Foundation’s recent federal tax filings shows that Ono does a lot less for charity than one might have supposed.

I know I always thought she did a lot more, given that — because Lennon died — Ono as his heir receives a larger portion of his and Paul McCartney’s songwriting royalties.

But here’s the breakdown. From 2000 through 2005, Ono’s Spirit Foundation gave away only $2.6 million — a fraction of her enormous income. In 2005-2006, her donations were: $239,000 to Foster Plan Japan (to build school classrooms in China and Africa); $15,000 to Bailey House in New York City for people living with AIDS; $10,000 to a school in Harlem; and $30,000 to a small Los Angeles charity called Real Medicine Foundation.

Ono also recently gave Amnesty International the rights to two dozen post-Beatle Lennon songs for an album of "covers" by other artists ranging from REM and U2 to lesser-known names. The money goes to AI’s "Save Darfur" campaign, but it’s not clear how much has been derived since Warner Music, the issuing label, has kept the project a secret.

Still, the small cash outlay is a little surprising. While no one would question Ono’s generosity to these groups, it also seems like a few are missing. All this time I would have assumed Yoko Ono was giving money directly to Amnesty International, for example, and Greenpeace, as well as to record industry charities such as T.J. Martell and MusiCares.

How about a worthy cause such as Elton John’s AIDS Foundation, Sting and Trudie Styler’s Rainforest Foundation or a New York charity, for example, the Robin Hood Foundation? But maybe that’s what she’ll do with the JCPenney money. You never know.



Nope.
Would never have happened had Eppy been in charge.
Or Neil, for that matter.

Tags: beatles, yoko
Subscribe
  • Post a new comment

    Error

    default userpic

    Your reply will be screened

    Your IP address will be recorded 

    When you submit the form an invisible reCAPTCHA check will be performed.
    You must follow the Privacy Policy and Google Terms of use.
  • 12 comments